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Las Vegas, USA, Sept. 2025 – Olight, a global innovator in portable lighting, recently hosted several vibrant O-Club Meetups across the U.S., uniting fans, outdoor adventurers, maintenance technicians, and everyday carry (EDC) enthusiasts in a celebration of connection, storytelling, and shared passion for light.
The events are part of Olight’s ongoing effort to build real-world relationships with its global community, moving beyond product innovation to foster genuine bonds with those who bring the brand to life. Through activities like interactive Q&A sessions, personal story sharing, and product showcases, Olight invited participants to engage directly with the R&D team and one another, sharing real use cases, valuable product feedback, and practical suggestions that the brand has carefully recorded as part of its future innovation drive.
“Olight has always been more than a lighting brand; it’s a community built around passion, purpose, and people,” said Mavis Xiao, CMO at Olight. “Our O-Club meetups allow us to listen to our users, celebrate their stories, and co-create a brighter future together.”
Each Olight product line is designed around a clear user persona, ensuring every performance feature aligns with real-world needs. For example, the Warrior Series embodies the “guardian” identity for professionals and tactical experts operating in high-risk, defense, or enforcement scenarios where reliability outweighs ease of use. In contrast, the Baton Series represents the “explorer,” tech-savvy urban adventurers who value portability and design aesthetics for everyday life, work, and commuting.
This meticulous understanding of user needs has cultivated one of the most passionate fan communities in the industry. Olight users often describe their loyalty as stemming from a genuine love of flashlights and appreciation for Olight’s design, craftsmanship, and innovation. They highlight how every detail, from materials to packaging, reflects the brand’s obsession with quality. Many proudly say, “Olight or No Light.” For others, collecting Olight products has become a joyful ritual, especially the rare copper and titanium limited editions that are cherished like art pieces. Beyond product excellence, fans are drawn to Olight’s sense of social responsibility and its dedication to charitable initiatives, seeing their purchases as a way to support a brand with heart and purpose.
During the New York Fan Festival, Olight also hosted a dedicated O-Club meetup, where fans gathered to connect, share stories, and experience the brand’s latest innovations firsthand. The new ArkPro flashlight quickly became the highlight of the event, captivating attendees with its groundbreaking “4 Lights, 7 Configurations” system. The intuitive rotary selector allows users to seamlessly switch between a Pure Floodlight for lighting up a campsite, a Spotlight for spotting distant trail markers, and a UV Light for revealing hidden details in the wild, like tracking scorpions. Its Green Laser adds precision for long-distance pointing or combined use with other beams. This fusion of four light sources into one rugged tool transforms the ArkPro from a simple flashlight into an essential adventure companion, sparking excitement for its limitless applications.
Spanning Michigan, Ohio, New York, Kansas, Houston, and Las Vegas, Olight’s O-Club gatherings weave together stories from diverse communities across the U.S. Each city brings its own culture and energy, yet all share the same spirit of connection and creativity that defines Olight’s growing community.
As Olight continues to expand globally, the community-first strategy remains at the heart of olight journey, illuminating not just spaces, but relationships.
Founded in 2007, Olight is a global innovator in portable lighting, offering a diverse range of pioneering, high-tech products for EDC, outdoor, home and garden, tactical use, and more. With over 1,200 patents and accolades from the iF Design and Red Dot Awards, Olight's global reach extends to over 100 countries. In 2024, Olight unveiled the world’s first flashlight experience store in Las Vegas, boldly reaffirming its commitment to driving the industry forward.
